New Student Programs

Live and Performing Arts Management

About the B.A. in Live and Performing Arts Management 

The BA in Live and Performing Arts Management equips students with the knowledge and skills to pursue careers in the live entertainment industry. Students learn how to manage and lead live and performing arts organizations with an emphasis on entrepreneurial thinking and leadership.

Students majoring in Live and Performing Arts Management study booking, presenting, producing, touring and promoting live entertainment for non-profit and for-profit organizations.

Elective courses in the Business and Entrepreneurship department give students hands-on management experiences through student-run businesses that include a talent agency and live entertainment venue.


Recommended First-Semester Classes

We recommend you choose some of the following classes for your first semester:

  • • 28-1110 Introduction to Management 
  • • 28-1112 Managerial Economics
  • • 28-1113 Information Management
  • • 28-1115 Entertainment Marketing
  • • 28-1718 Business of Live and Performing Arts