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Targeting Job Applications

Written by Stevie Loop
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So it’s that time. You’ve built up your amazing portfolio, you’re about to graduate, and the world is your oyster. Now all you have to do is apply for your dream job. Easy, right? Well…not quite. The application process is intense. But if you target your job application correctly, you will have a leg up on the competition. Here are some ways to make your resume rise to the top:

  • Don’t use the same cover letter and resume for different applications. If you’re applying for jobs that are slightly different in job duties, make sure your cover letter and resume are targeted to those specific positions. For example, don’t use a resume you wrote for a marketing internship on an application at a design firm.
  • Research the potential employer. On any application, it is always a must to show that you are familiar with the employer. If it’s a theatre company, research what it has done in past seasons and express your knowledge in your cover letter. For example: “Last season’s rendition of Hamlet inspired me and made me want to work for Derp Theatre Company because…” This will show that you are not just another applicant looking for something to pay the bills.
  • Use the language of the job description in your resume. You’re searching Craigslist and spot a job listing searching for a “copy-editing extraordinaire with experience in micro-editing.” When you apply, you better be darn sure you write somewhere on your resume, cover letter or application that you are, indeed, a “copy-editing extraordinaire with extensive experience in micro-editing.” It isn’t a cop out, and it will show that you took the time to understand what the employer really needs.
  • Only list experience and references useful to your industry. Just because a job was recent, doesn’t mean you should include it in your application. That summer retail job you worked last year? Unless you’re a fashion major, leave it out. And wouldn’t that co-worker at Sammy’s Hot Dogs who has a crush on you make a good reference? Definitely not. Truly think about what will show that you have the experience and connections to get the job done.
March 6, 2013. Posted in Career Initiatives, Featured, Seniors. Tagged job applications, job hunt, job search.
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